Everything I know about colour and typography came from a course I did years ago called The Better Branding Course by Caroline Kelso Zook. Typography Unless you know what you’re doing, stick to two typefaces: Your display type is for your H1’s, they should look great large. The body type must be legible at small […]
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When designing product stuff, it’s important for elements that behave the same to look the same, or at least similar. Conversely, it’s just as important for unlike elements to appear unlike and be inconsistent. Following conventions like this prevents unnecessary confusion. Some conventions are global. For example, most people are used to in-line links being […]
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